Tobacco Product Appearances in Global Television and Film

Global data on the presence of tobacco products in television programs and films, compiled by the World Health Organization. The dataset supports monitoring of tobacco imagery in media as part of public health initiatives. Specific metrics on the volume and context of these appearances are likely included.

Use Cases

• Analyze frequency and context of tobacco product appearances per media title using content coding fields.
• Measure correlations between tobacco imagery and film ratings or genres using classification columns.
• Track geographic and temporal trends in tobacco depictions using country and year fields.
• Train classifiers to identify tobacco promotion in visual media using labeled scene or frame data.

Strengths

• Data originates from the authoritative World Health Organization (WHO).
• Covers a globally relevant public health issue with standardized monitoring potential.

Limitations

• Unknown sample size (number of films/TV shows analyzed) limits assessment of statistical power.
• Specific column definitions and data collection methodology are not provided.
• Data recency and update frequency are unknown.

Provenance

Source

World Health Organization (WHO)

Geography

Global