Meta Platforms, Inc. provides participant-level metrics from Instagram activity data collected during platform intervention experiments. The data includes user attributes, connections, time spent, content views, and engagement, forming part of the U.S. 2020 Facebook and Instagram Election Study.
Use Cases
- Analyze the relationship between user attributes and content engagement metrics to understand behavioral drivers.
- Model time spent on the platform as a function of user connections and content views.
- Assess the impact of platform interventions on political attitudes and behavior using participant activity data.
Strengths
- Data originates from Meta Platforms, Inc., the operator of Instagram, ensuring direct platform measurement.
- Covers multiple analytical dimensions including user attributes, connections, time spent, and content engagement.
- Part of a major academic study focused on elections and political behavior.
Limitations
- The specific sample size (row count) and number of features (columns) are unknown.
- Data is limited to participants in specific intervention experiments, not a general Instagram user sample.
- Temporal coverage is tied to the 2020 U.S. election cycle, limiting longitudinal analysis.
Provenance
- Source
- Meta Platforms, Inc.
- Collection Method
- Collected from Instagram activity data of participants in platform intervention experiments.
- Time Range
- Associated with the U.S. 2020 election cycle.
- Freshness
- null
- Geography
- United States