Facebook Domain Visit Metrics for Political Research

Domain-level metrics from Facebook activity data capture participants' visits to various websites, such as nytimes.com and foxnews.com. The dataset is authored by Meta Platforms, Inc. and was last updated in February 2026.

Use Cases

• Analyze visit frequency to domains like nytimes.com and foxnews.com to study political media consumption patterns.
• Correlate domain visit metrics with political attitudes and behavior tags to model user engagement.
• Use domain-level metrics to segment participants based on their browsing activity across different website categories.

Strengths

• Data originates from Meta Platforms, Inc., a primary source for Facebook activity.
• Dataset is enriched with relevant tags including Social Media, Elections, Political Attitudes, and Political Behavior.
• Last update recorded in February 2026, indicating recent maintenance.

Limitations

• Core structural details like row count, column names, and file formats are unknown, hindering assessment of scale and usability.
• The description lacks specifics on temporal coverage, sample size, and geographic scope, limiting analytical context.
• Absence of sample data prevents verification of data format, completeness, and potential measurement methods.

Provenance

Source

Meta Platforms, Inc.

Collection Method

Derived from Facebook activity data of participants.

Freshness

Last updated 2026-02-23.