German Adult Wearable Usage Survey, January 2026

January 2026 survey data from 2,591 German adults aged 18-74 on wearable device usage and adoption motivations. The dataset was created by André Hajek and includes statistics on current use of smartwatches, fitness trackers, and other devices, as well as factors motivating future use. It was last updated on June 2, 2026.

Use Cases

• Analyze demographic predictors of wearable adoption based on marital status and pet ownership mentioned in the description
• Model market potential for different wearable types based on reported usage rates for smart rings, smart clothing, and smart glasses
• Identify key motivators for future wearable use based on factors like medical monitoring needs, price sensitivity, and interest in health tracking

Strengths

• Includes survey data from 2,591 individuals, providing a substantial sample size
• Reports specific, quantified adoption rates for six wearable device types (e.g., 80.8% for smartwatches)
• Lists six key motivating factors for future use with precise percentages (e.g., 42.0% for medical monitoring)

Limitations

• Column-level documentation is absent; field semantics must be inferred after download
• Row count is unknown, which may limit suitability assessment
• Data may reflect geographic bias inherent to a single-country (Germany) survey

Provenance

Source

André Hajek via figshare

Collection Method

Quota-based online survey

Time Range

January 2026

Freshness

Last updated 2026-06-02 17:41:39; freshness should be verified

Geography

Germany