Word Frequency in Visitor Reviews for Hani and Longji Rice Terraces in China

Two World Heritage-listed rice terrace sites in China, the Hani Terraces in Yunnan Province and the Longji Terraces in Guangxi Province, are analyzed using 4,018 visitor reviews from the Ctrip platform. The dataset, created by Zhen Yang and last updated in June 2026, contains word frequency analysis results to identify key tourism experience dimensions. It supports research into visitor perceptions and management of agricultural heritage tourism.

Use Cases

• Compare visitor perception themes between two heritage sites based on word frequency analysis.
• Identify key factors for tourism management based on patterns of negative feedback mentioned in the description.
• Analyze structural relationships among core visitor experience terms using semantic co-occurrence network analysis.
• Examine differences in emphasis on cultural value versus leisure services between the two terrace sites.

Strengths

• Includes 4,018 visitor reviews from a major travel platform (Ctrip).
• Focuses on two distinct, World Heritage-listed cultural landscapes in China.
• Applies multiple analytical methods: word frequency, semantic co-occurrence networks, and chi-square tests.

Limitations

• Row count and column-level documentation are unknown; field semantics must be inferred after download.
• The dataset is very small at 13.5 KB, indicating limited scope, likely containing processed results rather than raw reviews.
• Data freshness should be verified as the last update date is in the future (2026-06-01).

Provenance

Source

Ctrip travel platform.

Collection Method

Visitor reviews were collected and analyzed using word frequency and semantic co-occurrence network analysis.

Freshness

Last updated 2026-06-01 17:57:01; freshness should be verified.

Geography

Hani Terraces, Yunnan Province, China and Longji Terraces, Guangxi Province, China.