Metrics measure daily views of Facebook posts linking to civic news domains by participants in a study's control groups. The data includes content views, content attributes, and user attributes, aggregated daily over the study period. It was created by Meta Platforms, Inc. and focuses on participants who consented to have their internet browsing tracked.
Use Cases
- Analyze daily content views patterns across different civic news domains to understand user engagement.
- Investigate correlations between user attributes and the frequency of viewing posts with civic news links.
- Study the distribution of content attributes within the viewed civic news posts to identify prevalent themes.
Strengths
- Data originates from Meta Platforms, Inc., providing direct Facebook activity metrics.
- Includes multiple data facets: daily aggregated views, content attributes, and user attributes.
- Focuses on a specific, policy-relevant domain: civic news consumption on social media.
Limitations
- Sample is limited to participants in control groups of a specific study who consented to tracking, which may not be representative.
- Key quantitative details like row count, column count, and temporal coverage are unknown.
- Data scope is restricted to Facebook posts containing links to civic news domains, excluding other content types.
Provenance
- Source
- Meta Platforms, Inc.
- Collection Method
- Passive tracking of internet browsing behavior from consented participants in a platform intervention experiment's control groups, aggregated daily.
- Time Range
- null
- Freshness
- null
- Geography
- null