Survey Data on Empathy, Moral Judgment, and Socially Oriented Consumption in Ecuador

Survey data from 1,000 adult urban consumers in Ecuador, collected by Alexander Sánchez-Rodríguez and last updated in May 2026. The data was analyzed using partial least squares structural equation modeling (PLS-SEM) to examine relationships between empathy, moral judgment, and socially oriented consumption decisions.

Use Cases

• Testing structural equation models linking psychological constructs to consumer behavior based on the described survey data.
• Analyzing the mediating role of moral judgment between empathy and consumption choices as described in the study.
• Investigating cross-cultural consumer psychology by comparing results from this Ecuadorian sample with Western contexts.
• Training models to predict socially oriented consumption based on psychological trait measurements implied by the study's constructs.

Strengths

• Includes data from 1,000 survey respondents, providing a substantial sample size.
• The model shows moderate-to-substantial explanatory power and robust measurement properties as reported in the results.
• Provides large-scale empirical evidence from an emerging economy, broadening research beyond Western settings.

Limitations

• Column-level documentation is absent; field semantics must be inferred after download.
• Row count is unknown, which may limit suitability assessment.
• The dataset is small (662.8 KB), indicating limited scope and likely a processed summary or analysis file rather than raw survey responses.

Provenance

Source

Alexander Sánchez-Rodríguez

Collection Method

Survey data analyzed through partial least squares structural equation modeling (PLS-SEM).

Freshness

Last updated 2026-05-28 06:20:16; freshness should be verified.

Geography

Ecuador (urban consumers)