Survey data on cognitive and emotional responses to visual anthropomorphism in health medi

120 anonymized responses from a Russian-language online survey testing pragmatic effects of visual anthropomorphism in medical media. The dataset includes demographic variables and responses evaluating locus of control, anxiety levels, and motivational potential of various visual patterns. It was authored by Aleksandra Voropaeva and last updated on 2026-05-18.

Use Cases

• Analyze the relationship between visual stimuli and reported anxiety levels based on the described psychological scales.
• Study the effect of demographic variables on locus of control evaluations in response to health media.
• Assess the motivational potential of different anthropomorphic illustrations based on participant evaluation metrics.
• Perform secondary analysis matching specific survey responses to the six provided visual stimuli from the Cuprum media outlet.

Strengths

• Includes 120 survey responses (N=120), providing a basis for statistical analysis.
• Dataset is accompanied by a PDF containing the exact six visual stimuli evaluated, enabling direct data-to-stimulus mapping.
• Released under a permissive CC-BY-4.0 license, allowing for reuse and redistribution.

Limitations

• Row count is unknown, which may limit suitability assessment.
• Column-level documentation is absent; field semantics must be inferred after download.
• The raw dataset, including variable names and responses, is in Russian, requiring translation for non-Russian speakers.

Provenance

Source

figshare

Collection Method

Anonymized raw data from a Russian-language online survey.

Freshness

Last updated 2026-05-18 14:08:59; freshness should be verified.