Prenatal Care Journey Map for Rural Women in Northeast China, 2024

A qualitative multi-method study constructed a five-stage journey map of prenatal healthcare service utilization among rural pregnant women in Northeast China. The research integrated non-structured field observation and descriptive phenomenological interviews conducted from January to May 2024. Xiaoxi Luo authored this exploratory study, which received ethical approval from Harbin Medical University.

Use Cases

• Analyzing emotional and behavioral patterns across prenatal care stages based on described journey phases
• Identifying service delivery pain points and improvement opportunities based on field observations
• Studying the impact of contextual factors on care utilization based on qualitative interview insights
• Designing targeted interventions for rural maternal health based on identified multi-dimensional needs

Strengths

• Ethical approval obtained from the Ethics Committee of Harbin Medical University, Daqing, No. HMUDQ20230330001
• Data collection employed a multi-method design integrating field observation and qualitative interviews
• Analysis produced a detailed journey map delineating sequential stages, touchpoints, and behavioral patterns

Limitations

• The dataset is a 33.0 KB DOC file, indicating a limited scope likely containing summary findings rather than raw data
• Row count and column-level documentation are absent, limiting suitability assessment for quantitative analysis
• Data reflects a specific geographic and temporal context (Northeast China, Jan-May 2024), which may limit generalizability

Provenance

Source

figshare

Collection Method

Qualitative multi-method design integrating non-structured field observation and descriptive phenomenological interviews

Time Range

January to May 2024

Freshness

Last updated 2026-04-29 05:57:13

Geography

Northeast China, rural areas